Are you tired of the "feast and famine" roller coaster most entrepreneurs experience? Planning your marketing strategy en masse is the key to a consistent brand presence and a consistent sales cycle. This session will walk you through the 10 core steps to an annual marketing strategy, setting you up to head into the back half of 2018 with a clear plan for consistency with your cash and clients. The strategy will connect all the pieces of your brand and is designed to ensure that all messaging and communication strategies are consistent and customer-centered. You'll leave having identified your 2018-2019 business goals, crafted a cross-platform marketing strategy, and feeling prepared for seamless execution through your business.